Search Engine Marketing

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A smart approach to Search Engine Marketing that achieves results.

Our approach to Search Engine Marketing is based on aligning your SEM strategy with your online goals & objectives, tailored specifically to your audience and their behaviour online – ensuring it achieves real, relevant and measurable results. We utilise the most appropriate digital channels to improve brand awareness & retention, increase sales & enquiries or to hep you affectively get a message across to your audience.

Search Engine Marketing Services

By gaining a solid understanding of your business or organisation, we utilise our extensive experience and industry knowledge to formulate a strategy across the most effective platforms including mobile, search and social. With a strategic approach to campaign structure, ad types and keywords we focus on keeping your CPA (cost per acquisition) down and your conversions up. With regular and open communication, we ensure the ongoing strategy continues to be in line with any fresh objectives specified by you.

Ongoing Management & Reporting

We regularly monitor and maintain your campaigns by analysing and refining individual keyword performance, bid settings, Ad copy and Ad group structure so you get the most of your campaigns.

Monthly Reports:

Through goal & event tracking, eCommerce tracking and customised dashboards, we ensure we are capturing all relevant data in a clear and understandable way. We provide our clients with a comprehensive monthly report making it easy for you to see how your campaigns are performing and more importantly, see clear, measurable results.

Quarterly Business Reviews:

We also recommend quarterly face-to-face business reviews. These reviews provide an opportunity to analyse performance, receive feedback and identify new opportunities based on current industry trends, tools, features and information. These reviews also ensure that the strategies continuously align with business goals and objectives.

Certified Google Partner

Bliss Search Agency is a certified Google Partner, which means we have access to Google training, exclusive tools as well as guidance and support directly from Google. This enables us to provide you with the best advice, strategies and support for your Adwords campaigns.